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                        Resources... 
                        
                        CEO RESPONSIBILITIES 
                          LEADERSHIP AND IMPACT© 
                           Bracher Center 
                          for Integrity in Leadership (11-17-03) 
                        
                          - Attract Capital: secure 
                            adequate funding from sales, investors and partners.
 
                           
                          - Foster Competence: discover, 
                            recruit, nurture, teach, coach, mentor, recognize 
                            and retain top-performers. Hire individuals who know 
                            themselves, are committed to supporting their organization 
                            and appreciate the importance of hard work. Retain 
                            those who will study the marketplace they are going 
                            to serve.
 
                           
                          - Insist on Character: accept 
                            no substitutes for the truth, the fulfillment of commitments, 
                            the generosity of spirit, or community citizenship 
                            and social responsibility.
 
                           
                          - Clarify organizational
                               purpose, all the time: maintain ongoing “two-way” 
                            conversations regarding strategic and operational
                             direction with stake-holders to sustain the integrity
                             of vision and mission. Keeps information flowing
                            while  emphasizing customer satisfaction along side
                            quality  products and services.
 
                           
                          - Refine Communication: be 
                            visible, listen responsively at all levels, pay attention, 
                            attend meetings and repeat common themes, matching 
                            spoken words and actions with written documents. Live 
                            the culture and command respect by personal example.
 
                           
                          - Be Consistent: remember 
                            that stakeholders watch and compare what you do, how 
                            you do it; what you say, how you say it. Treat everyone 
                            as a partner. You are the role model. Enable colleagues 
                            to anticipate responses by behaving predictably. Reward 
                            integrity-centered push-back with public appreciation 
                            and encouragement. When circumstances require an inspector 
                            or an enforcer of the rules, step up to the tasks, 
                            willingly.
 
                           
                          - Develop Chemistry: invest 
                            in interpersonal processes that strengthen relationships 
                            which can accelerate productivity. Take time to build 
                            substantive connections and make room for differences 
                            in style, leveraging discipline with creativity.
 
                           
                          - Leverage Confidence: enjoy 
                            the successes at every step. Celebrating memorable 
                            moments of high performance capture mindshare, often 
                            transforming employees into mission-driven believers.
 
                           
                          - Utilize Compensation: distribute 
                            the financial rewards appropriately. Make sure that 
                            everyone participates in the economic successes, from 
                            the frontline employees and members of the leadership 
                            team to the investors, partners and board members.
 
                         
                         
                        LEADERSHIP AND IMPACT ARE ALL ABOUT LISTENING: BEGINNING 
                          WITH SELF-KNOWLEDGE AND ENDING WITH GRACIOUS SERVICE 
                          TO OTHERS. ALONG THE WAY THERE ARE THOUSANDS OF TRANSACTIONS. 
                          THOSE WHO SEEM TO DO THE BEST UNDERSTAND RELATIONSHIPS, 
                          VALUE FRIENDSHIPS AND ALWAYS OPERATE WITH INTEGRITY-CENTERED 
                          LEADERSHIP. 
                         A recent investment newsletter "Young's Intelligence 
                          Report," Volume 26, No. 9 contained the following 
                          quote from Warren Buffett:  
                       
                       
                         "In evaluating people, you look
                           for three qualities: integrity, intelligence and energy.
                           And if you don't have the first, the other two will
                           kill you." 
                       
                       
                         Over and over, the lessons remain the same: integrity 
                          matters. 
                        IMPROVING UNDERSTANDING AND AVOIDING POLARIZATION  -- 
                          team application* 
                        When individuals: 
                         Understand the required skill sets to make their team 
                          productive, 
                         Are valued by and bring value to the organization, 
                         Are committed to the vision, mission and strategy, 
                          and 
                         Are signed-on to the organization’s supported 
                          behavior and culture, 
                        then no issue can polarize the group or create destructive 
                          behaviors. 
                        *Developed by James F. Bracher, November 18, 1994 
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